Beefeater is a London-centric brand by name, location, and definition. Its name conveys classic British history, a nod to the guards at the Tower of London.
On a recent press trip to London, I had the chance to tour the Beefeater Distillery with master distiller Desmond Payne. He taught us a bit of gin history, showed us the difference between Beefeater and the newer brand, Beefeater 24, and let us peek our heads into the copper stills.
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