Rather than purchase raw neutral spirits, which is common practice for many manufacturers, Absolut takes control of the process from beginning to end—from seed to glass—and it's all done locally in Sweden. I traveled there to tour the distillery and learn about how vodka is made—I also got a sneak peek at some new Absolut products that are coming down the pipeline.
'absolut' on Serious Eats
I don't know much about you beautiful beasts, but I do know you read certain parts of the Internet because that's how we became friends in the first place. So I trust you've heard that "This American Life" had to apologize for faking parts of a story about how awful working conditions are at Apple-affiliated factories in China.